Pro It List: Ojon's Denis Simioni

Since the discovery of a mysterious "brown paste" left behind on his bathroom shelf by a visiting relative, Ojon founder Denis Simioni has been busy discovering its endless beauty benefits—this brown paste that we now know as Ojon oil. Thanks to him, beauty junkies the world over know this stuff does wonders for hair and is the star ingredient in his wildly successful (and natural!) product line. We caught up with Denis to get his pro beauty picks.

"Ojon Restorative Hair Treatment was the first product we launched in 2003 and it is very close to my heart. I consider it a miracle treatment for dry, damaged hair and it has become a staple of beauty rituals around the world. The Tawira tribes of Central America have used Ojon oil on their hair and skin for more than 500 years, providing a steady source of income for the indigenous groups that harvest and process Ojon oil. Every Ojon product contains Ojon oil, but Restorative Hair Treatment has the highest concentration of this rare and precious ingredient."

See more picks here.