Sunday, June 15, 2008

Lash Off 2008: Peter Thomas Roth Lashes To Die For, Put To the Test

Last month, a revolutionary new product launched at Sephora: Peter Thomas Roth Lashes To Die For Nighttime Eyelash Conditioning Treatment.

In independent consumer studies, after 4-8 weeks 64% of participants experienced longer lashes, 67% experienced thicker lashes, 67% experienced fuller lashes, 80% experienced softer lashes, 70% experienced healthier looking lashes and 70% said their lashes looked overall enhanced.

Starting this week, 2 Sephora editors will use Lashes to Die For as weapons in their eternal quest to achieve longer lashes than the other.

Stay tuned, my friends, for the Great Lash Off of 2008.

1 comments:

Jennifer Appenrodt said...

Actually, Ms. Kenney, all of my avid Product Patrol readers know that this product launched over a month ago, not last week. :) Have any of you guys tried this and LOVED it? For all of you still on the fence, this contest will allow you to actually SEE the results.

If you want to know what incredible products launch each week BEFORE the beauty editors even know, make sure you check out Product Patrol every Thurs., where the products are so hot they stiiing...