If you love your style and want to keep it looking like the first day you cut it, then you'll love our newest brand HerCut (available in stores Feb 2010), the first-ever haircare line made especially for your haircut. This ingenious line offers shampoos, conditioners and styling aids (called 'Catalysts') that work with your haircut to give you the style you want and paid for. Think of it as insurance for that expensive haircut, and seriously, this stuff lets you go a long way between cuts! Got a sleek bob? The Bob Catalyst keeps your strands sleek, smooth and forward-moving to maintain it's unique, A-line shape. They've also got Catalysts for Long Layers, The Shag, The Pixie, and Blunt hairstyles. Each formula utilizes cut-specific polymers - combined with controlled positive, negative, and neutral charges - to deliver the specific, optimal styling benefits each cut needs to look its best. My fave is The Bob Catalyst, which keeps my bob full, yet sleek and it doesn't weigh my hair down at all. Just apply to freshly washed hair (still wet) then style as usual and you've got a well-behaved 'do that lasts a couple of days. Amazing. Can't live without it. Get HerCut for your haircut only at Sephora.com! - Joannie McIntyre
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6 comments:
This is an interesting concept if it really works as claims and isn't a gimmick. Being of a science background, some of the claims sound a little far-fetched. With that said, I never count anything out until I test it myself and see what others have to say. For example, I was excited by Living Proof's products but found that they don't seem to work for me. They do seem to work well for those with coarse and curly hair though. Would love to try a sample of these!
I hope this stuff works. I'm going to try out The Shag and I'll let everyone know what I think! Now we all have to wait until February to get our hands on this stuff.
@Kristen, it is already available on Sephora's website but not in the stores until Feb. Def let us know what you think when you try it!
I just ordered mine off Sephora.com. I cannot wait to try it. What a cool concept. I will for sure be posting my comments when I get the product.
Oops. That was not meant to be anonymous. As I said, I will post with my comments as soon as I get the product.
I use the Long Layers Catalyst. It's addicting! I can honestly see a difference in the way my hair sits.
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