Tweezing just became a prettier beauty chore, thanks to the collaboration of Tweezerman and Betsey Johnson. At the launch party held last week in New York, we caught up with both the CEO of the beauty tool company and the designer herself to learn more about this pretty partnership. The collection features three precision Slant Tweezers decked out in Betsey Johnson's iconic prints: Betsey Bud, Betsey Bones and Betsey Babe.
Pictured above: Sephora's Nicole Grippo Ruotolo, designer Betsey Johnson and Tweezerman President and CEO Dr. Cornelia Wittke.
Beauty and the Blog's Q&A with Dr. Cornelia Wittke, President and CEO of Tweezerman International.
B&TB - Why did you partner with Betsey Johnson?
CW - For our designer series we were looking for a brand that was iconic and one that creates popular prints, so Betsey Johnson instantly came to mind. She is also very New York, and since we are now celebrating 30 years of business here, we were looking for someone with strong New York roots. It was a perfect marriage.
B&TB - What makes Tweezerman tweezers so unique?
CW - Their quality and performance. Every tweezer is hand-finished to the utmost precision so they perform perfectly for professional results that never disappoint our customers. Plus, their top quality has won us many awards and a following among makeup artists, celebrities and the most discerning consumers, which we are very proud of.
B&TB - Is it true that you can send in your tweezers to get sharpened?
CW - Absolutely! We have a lifetime sharpening guarantee. We have a sharpening and repair department that you can send your tweezers in, and we will sharpen them for FREE!
These pretty prints are exclusive to Sephora on September 1, but already available on sephora.com. So snag yours now (and those pesky hairs!) before they sell out.

5 comments:
Why does Betsy's hair look like that?
I love anything Betsey Johnson, so I can not wait to go shop for more things like this soon!
I want the one with rose print. Super, uber cute!!!
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Hey!!!
Thanks for such a great post. We also work to business for beauty tool . We will be glad if we could become a part of it.
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